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    ONLINE PRIVACY NOTICE

    Introduction

    thoughtled.ai, operated by Itsag LLC ("we", "us", "our", or "thoughtled.ai"), provides AI-powered online tools and services designed to support creators, professionals, and organisations in improving their digital presence. These services include content creation tools, analytics, AI-assisted commenting, workflow automation, and other web-based functionality (collectively, the "Services").

    Your privacy is important to us. This Privacy Notice explains how we collect, use, store, disclose, and protect your personal data when you access the thoughtled.ai website, platform, or any related Services. It applies only to personal data collected through our website and platform and not to information collected via offline channels.

    By using our website or Services, you acknowledge and agree to the terms of this Privacy Notice.

    thoughtled.ai is subject to the Dubai International Financial Centre Data Protection Law No. 5 of 2020, as amended or replaced ("DIFC DP Law"), and may also be subject to other applicable data protection laws depending on the context of processing.

    1. Scope and Application

    This Privacy Notice describes how and why thoughtled.ai processes personal data belonging to individuals located anywhere in the world who:

    • visit the thoughtled.ai website
    • use our Services or platform
    • create an account
    • contact us or interact with us in any way

    (collectively "Data Subjects", "you", or "your").

    Failure to provide certain personal data may prevent us from delivering parts of the Services or responding to your requests.

    The Data Controller is:

    Itsag LLC (trading as thoughtled.ai)
    Sharjah Media City (Shams), Sharjah, United Arab Emirates

    2. Collection of Information

    Information you give us

    You may provide personal data through forms on our website, when creating an account, subscribing to updates, or when contacting us. This includes when you:

    • register for an account
    • contact us directly
    • subscribe to newsletters
    • submit support requests
    • use AI-assisted content tools
    • upload data or inputs
    • report a technical issue
    • engage with optional social-sharing features

    Personal data may include: name, email address, phone number, organisation, password, billing information (where applicable), device details, and any information you choose to provide.

    Providing personal data of others

    If you provide personal data of another individual, you confirm you have obtained a lawful basis—including consent where required—and agree to provide evidence upon request.

    Children

    The Services are not intended for children. thoughtled.ai does not knowingly collect personal data from children under the age of 13. If you believe such data has been provided, contact us at hello@thoughtled.ai and we will remove it promptly.

    Information we collect automatically

    When using the Services, we may automatically collect:

    Device Information

    Device type, operating system, browser type, device identifiers, and time-zone settings.

    Log Information

    IP address, pages viewed, clicks, referring pages, session duration, error logs, and usage statistics.

    Location Information

    Approximate location inferred from IP address; precise location only with explicit opt-in consent.

    You may adjust your device or browser settings to control certain data collection.

    Other information collected through use

    We may also collect demographic and usage-related information such as:

    • country of residence
    • interaction behaviour
    • account activity
    • browsing or search activity within thoughtled.ai
    • registration history
    • general analytics

    This information may be linked with other data as necessary to support platform functionality.

    3. Information Received Through Third-Party Platforms

    When you connect thoughtled.ai to third-party platforms such as Slack or Microsoft Teams, we may receive information made available through those platforms, including workspace identifiers, user identifiers, channel identifiers, authentication information, message content submitted to thoughtled.ai features, and related metadata necessary to provide the Services.

    We use this information solely to operate, maintain, secure, and improve the functionality requested by users and workspace administrators.

    thoughtled.ai does not sell Slack or Microsoft Teams data and does not use the same data for advertising purposes.

    4. Use of Personal Data

    We use personal data to:

    • provide, maintain, and improve the website and Services
    • authenticate users and secure accounts
    • operate platform features and functionality
    • facilitate billing, subscriptions, and payments
    • communicate with you directly, including customer support
    • send service notifications and administrative messages
    • develop new products, services, and features
    • understand and analyse usage trends
    • personalise your experience where legally permitted
    • send marketing communications based on opt-in choices
    • prevent fraud, abuse, or security threats
    • comply with applicable laws and regulatory requests

    These purposes align with the lawful bases permitted under the DIFC DP Law, including consent, performance of contract, legal obligations, legitimate interests, and other lawful grounds.

    5. Processing, Storage, and Transfer of Personal Data

    Personal data is retained for as long as reasonably necessary to provide the Services, maintain account functionality, comply with legal obligations, resolve disputes, enforce agreements, and protect the security and integrity of the platform. Account-related information is generally retained while an account remains active and for a reasonable period thereafter unless deletion is requested or retention is required by law.

    6. Retention of Personal Data

    Personal data is retained only for as long as necessary for the purposes described. Retention periods depend on:

    • the nature of the data
    • the context of its collection
    • operational or legal requirements
    • auditing or compliance obligations

    Personal data will be erased or restricted upon request unless retention is legally required or necessary for ongoing Services.

    7. Transfer of Personal Data

    Personal data may be transferred to:

    • the United Arab Emirates
    • other jurisdictions where our service providers operate

    Some jurisdictions may have differing data protection standards. thoughtled.ai implements safeguards and contractual protections to ensure personal data is handled securely and lawfully.

    8. Sharing of Personal Data

    We may share personal data:

    • with service providers supporting platform functionality
    • with third parties where you have opted-in or authorised sharing
    • with affiliated entities
    • with vendors and processors assisting with technical or administrative tasks
    • with authorities if required by applicable law
    • in aggregated, anonymised, or pseudonymised formats

    Government data sharing

    Data may be shared with public authorities where lawfully required. All such disclosures are assessed and documented in accordance with DIFC DP Law.

    Users may request deletion of their personal data by contacting support@thoughtled.ai. We will review and process such requests in accordance with applicable law and any legal retention obligations.

    9. Your Rights and Choices

    You have the following rights under the DIFC DP Law:

    • access your personal data
    • request correction
    • request erasure
    • request restriction of processing
    • object to processing
    • object to direct marketing
    • data portability
    • withdraw consent
    • not be discriminated against for exercising your rights

    Requests may be submitted to hello@thoughtled.ai. We will respond within the timeframes required by law.

    10. Technical and System Data

    Certain technical information may be received automatically through integrations, API requests, system logs, security monitoring, or platform events. Where such information is not required for functionality, security, compliance, troubleshooting, or operational purposes, it is not actively used and may be automatically deleted in accordance with our retention practices.

    11. Security Precautions

    ...

    No method of electronic transmission is entirely secure; use of the Services is at your discretion and risk to the extent permitted by law.

    12. Cookies

    ...

    Additional optional cookies may require consent via a cookie banner. You may adjust cookie preferences through your browser settings. Limiting cookies may affect some features.

    13. Changes to This Privacy Notice

    thoughtled.ai may update this Privacy Notice at any time. Significant updates will be communicated through the Services or by email. Continued use after updates indicates your acknowledgment.

    14. Contact Us

    For questions, requests, or complaints: hello@thoughtled.ai